Tuesday 19 February 2008

News from Foot Locker

Foot Locker launches the ultimate Free Running sneaker.

Free Running has firmly established itself at the heart of urban culture; to celebrate this Foot Locker in partnership with K-Swiss has launched the exclusive Free Running collection, in Foot Locker stores nationwide from February 4th. Foot Locker has long been a supporter of emerging street fashion and culture; as a discipline, free running embodies all that Foot Locker represents; creativity, innovation and dynamism on the streets.

Inspired by this physical art where runners interact with the urban environment, Foot Locker has partnered with K-Swiss to develop the ultimate Free Running collection, in collaboration with the Free Running founder Sebastein Foucan. Foucan, Free Running champion and star of Casino Royale embodies the Free Running way of life and has lent his expertise and knowledge to the development of this unique collection for Foot Locker and K-Swiss.

Lightweight and aerodynamic, the sneaker absorbs the pressures of urban life, whether doing some fearless Free Running or just pounding the pavements.

Foot Locker brings the Free Running collection to the forefront of style in three distinctive colour ways; black with red, white on grey and yellow on black.

The Free Running collection from K-Swiss sets Foot Locker once again as the leader of sneaker originality, bringing sneaker aficionados the latest and greatest from the biggest names on the planet. With more exclusives than ever before, sneaker lovers can always get their hands on the latest in street style at Foot Locker stores across the country.

For more information, please visit www.footlocker.eu.

ENDS

Notes to editors: The Ariake collection is available exclusively at Foot Locker from the 4th February and retails at £59.99.

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